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eToro Partners with Twitter to Bring Crypto Trading to Users

Social investing platform eToro has partnered with Twitter to provide direct trading services for crypto and other assets to Twitter users. This collaboration will allow users to access real-time prices for various assets and invest in them through the eToro platform.

Twitter logo and cryptocurrencies
Twitter logo and cryptocurrencies

Expanding $Cashtags on Twitter

The partnership will enable Twitter users to search for "$Cashtags" like $TSLA or $BTC and receive real-time prices for cryptocurrencies, stocks, and other assets. This will greatly expand the list of financial assets available, with over 420 million $Cashtag searches recorded since its introduction last December.

Aligning with Elon Musk's "Super App" Vision

The expansion of $Cashtags aligns with Twitter owner Elon Musk's plans to integrate financial services into the platform and create a "super app." Musk is interested in accommodating crypto and fiat currencies in Twitter's proposed payment system.

Growing the #FinTwitter Community

Twitter's global sales and marketing vice president, Chris Riedy, expressed excitement about the partnership with eToro, stating that it will provide users with additional market insights and enhanced investment capabilities, further growing the #FinTwitter community.